Since 2014, Your Ideas Are Terrible has run five StartUp Experimental Sprints for Cox Enterprises. After a successful inaugural event in Atlanta, the StartUP event has gone on the road Irvine, CA and Manchester, UK. Winning concepts – which are selected by senior executives and distinguished judges from the local startup community – receive seed funding and continued development in the Cox Automotive Incubator by the Adjacent Growth team.
Training 1,000 employees across the business
Refreshing a global innovation strategy
Coaching pharmaceutical sales reps to discover and develop new communication channels with physicians
Teaching High Potential Leaders to Explore Disruptive Market Trends
Using innovation methods to create a new strategic plan
Rapid Prototyping for Post-fracture Care
Sparking Cross-Functional Collaboration
Driving New Growth in the Banking Industry
Designing a new corporate management model in China & Korea that uses entrepreneurial methods
After experiencing horizontal growth in China and Korea over a 14 year period, Coca-Cola was looking to fundamentally change the way it works, moving from a traditional corporate management model to a new process that uses entrepreneurial methods. We helped Coca-Cola fill capability gaps and redefine existing roles and routines in order to move nimbler and execute ideas faster and with limited resources.