In our work helping corporations design and implement innovation strategies, we found a majority of our clients had launched idea crowdsourcing platforms. But as we talked with the people who built and managed these platforms, we learned that many had been launched with great fanfare and quietly forgotten only months later. To help you avoid the same fate, we interviewed dozens of Fortune 500 companies that have launched idea crowdsourcing platforms – some successfully / some not – and created this guide.
You’ve seen the alarming statistics and heard the sad tales of corporation disruption. As a corporate employee, you’d like to help your team avoid the same fate. You’ve told your boss about other companies who have found success using entrepreneurial methods to innovate, but it’s not enough to win time, money or permission. Here are some tips from my successes and failures that I thought I’d share.